Cledja's journey comes to an end - we want to thank you all ❤️
Many of you have witnessed Cledja's transformation from a video-based secondhand online store to an image-based search engine for secondhand fashion, and finally to cledja.com—a curated platform gathering secondhand fashion from multiple stores in one location. We want to thank you everyone who has been part of the journey 🫶
We’ve had so much fun building Cledja, testing new ways to simplify the shopping experience for secondhand fashion. We hope that during the past year, you have been inspired to shop more secondhand fashion!
We came to the final decision of closing Cledja down due to challenges in finding a sustainable business model and securing sufficient funding. We still firmly believe in the necessity for a solution like Cledja in the secondhand market, though it won't be us moving it forward this time.
With that said, if anyone reading this is thinking about creating a similar venture in the secondhand fashion space, we would love to share our experiences and insights. Please feel free to contact us if you're interested - you can find us in Instagram @ellaliuksiala and @tiinamnyman ❤️
Love, Ella & Tiina